Most of the time, the goal of content is to spread brand awareness. However, when it comes to real-time marketing, the purpose of content is to foster customer loyalty by engaging in ongoing dialogue.

Today this can be done quite easily with the advent of online communication, with social media being one of the main real-time-centric technologies available for use with real-time marketing.

Monitor industry news

Stay on top of everything that happens in your industry in terms of news events and how you can relate your business to the news events that are happening. Sell ​​products related to any of the news of the day. You can use that information to connect with your audience (for example) by creating a meme or infographic and submitting it with a specific hashtag to attract those who are reading that news event.

Monitor social media

On any given day, there are hundreds, if not thousands, of comments, questions, and stories that appear on social media that you can use to create event-sensitive content in real time. Even if a comment is negative, you can turn it around and use the comment as a way to show the facts of your business and industry to the world.

Build a community

One of the fastest ways to create content is to create an insider community. You can easily do this on Facebook with Facebook groups, or you can start a message board on your own website for your inner circle. If you’re listening, your inner circle will let you know what they need and want in terms of new content.

Don’t forget your audience

Don’t get lost in all the information online and forget who your audience is. When producing any content, including real-time responses to questions, comments, and collected information, don’t forget who your audience is. Take them into account when developing content in real time.

Create engaging content

Live content is not the time to send out a stale and boring word salad. Instead, this is the time when you want to try your hardest to create fun, entertaining, and engaging content that talks about what’s going on right now and also takes into account your company’s values ​​and audience.

Create authentic and real content

You want to create good content with the information you can pick up on social media and by listening in forums and other areas where your audience hangs out. More is not always better, but good content with a view to current events will attract more interest when it is based on true stories and real information.

Today I would like to share with you my list of the top ten things to make your website more SEO friendly.

1. Do proper keyword research – this is invaluable! Make sure that before creating a site, you find out exactly what kind of keywords you want to target.

2. Use heading tags – This is an opportunity for you to tell search engines what you think is the most important phrase on your website.

3. Use italics and underlining to further emphasize your keywords.

4. Use proper keyword usage: I try to use my main keyword about 2% of the time. Do not exaggerate!

5. Have a smart navigation structure: make it as easy as possible for search engines to navigate your site, have lots of internal links

6. Use contextual links – Do your best to optimize your visitors through your site and drive them to your products.

7. Get as many high-quality links as you can: This is incredibly important, links can make a difference on a high-ranking website.

8. Encourage Visitor Interaction – Create some polls, seek feedback, anything you can to engage your visitors.

9. Update content regularly – Nobody likes an outdated site, keep it up to date

10. Diversify: not all companies will be incredibly profitable. Be sure to distribute your “eggs” and once you start making money, put more resources and time into making even more profit.

Search engine optimization really isn’t that difficult, and many people don’t even do it. I hope you enjoyed my top 10 SEO tips.

Instagram may work better for some businesses than others. It has more than 800 million monthly users and continues to grow. And, because it is part of Facebook, you know there is great pressure for it to be successful. But does Instagram work for your business?

Instagram is a highly visual social marketing platform. If you are a service provider, you can post a variety of images to help convey your brand and value proposition. However, when you can really show off if you have physical products and a solid Instagram marketing strategy, it will definitely help drive sales and profits.

Marketing on Instagram

Like any other social network, good results come from steadily increasing your followers. The more people that engage with your posts and your brand, the greater your potential audience for each post.

Instagram and Instagram ads give you the opportunity to connect with people in your niche in a fun and visual way. It is easy to use if you have a smartphone. Take a photo, upload it and your followers will see it and can interact with it.

Provide a call to action

The main mistake marketers make is posting things online without a call to action. Set a goal for each post and use the goal to establish your call to action, for example, “sign up now” or “buy now.”

Use analysis

Analytics on Instagram allows your business to see how well your various campaigns are performing. You have to convert to a business account to access the tools. The tools will help you understand how your followers engage with your content, so you can get even better results.

Cross promotion

Not everyone uses Instagram, so take advantage of every post with a cross-post on Facebook, Twitter, Tumblr, Pinterest, etc. Don’t forget to also invite people to follow you on Instagram.

Do not overlap

Choose two times, day and night, and see when most of your participation happens. Then add posts consistently or downsize if you get a lower amount of engagement.

Instagram Stories

Instagram Stories allow companies to interact with their customers and prospects by creating a series of images to tell a story. Every story you create should enhance your brand and make your value proposition clear.

The important thing to remember about Instagram stories is that they are not eternal. Images and videos stay in your feed for only 24 hours and then disappear. Instagram Stories can be used to increase brand awareness, get more subscribers, and generate sales. Post your stories at a time that you know is popular with your users, to get the most out of the 24-hour cycle.

“If you don’t know where you are going, any road will take you there” – Lewis Carroll, Alice in Wonderland

If your company’s website has not been audited in the last two years, you will be in for a lot of surprises, and I’m afraid not good ones. A website audit will tell you where you are and put you on the right track for success!

Much has changed with the way Google and other search engines analyze and rank the pages on your website. You will need to know where your problems are and fix them now.

One of the areas that you should be very concerned about is the user experience / user interfaces that your website provides. Combine this with a simple element like not having a secure website with an SSL certificate; Either one will kill your chances of getting a high ranking, regardless of your diligence in creating good content. If your website is not mobile friendly, Google will not consider your website to be compliant with the latest standards.

Today, you need to dig deep into a website and identify the issues that will greatly affect your website’s ranking for keywords and phrases and how your website compares to your competition.

How deep should a website audit be? The answer is really deep from the first to the last page and checking each and every page for all the elements that are used to create the site. This means all the coding, not just looking at Meta, ALT, Header, and other tags.

Here’s what a deep audit examines:

Global performance information

World Position

Country rank

Category Rank

Classification audit

Keyword ranking status

UI and UX

Call to action

Compatible with mobile devices?

Readability

Content summary (on page)

Keyword focus

URL structure

Title tags

Meta description

OG tags (open graphic)

Header Tags (H1 – H6)

Content (word count, etc.)

Internal links and anchor tags (link structure)

Image names and ALT tags

Optimization analysis

Exclusions page (robots.txt)

Inclusions page (sitemap.xml)

Redirect URLs (301, 302, www / non-www)

Duplicate content

Broken links

Validation code

Page speed (CSS, JS, caching, image sizes)

SSL configuration (http vs https)

Linkage Analysis Summary (Off-Page)

Inbound links followed

Root domain linking

Authority and trust

Social media metrics

Competitive link comparison

Visibility and reach of social networks

Here are some details of what an audit is all about.

Global performance information

These are indicators to show the health, reach, and awareness of your websites compared to the rest of the websites globally, nationally, and within a given industry.

Classification audit

A ranking audit is an analysis of how your website ranks for keywords and phrases. This audit can be expanded by doing a competitive ranking audit that includes an audit of your competitors’ rankings. Another element of audit can analyze how many keywords and phrases on a given website rank in the top 5 search positions compared to the next 20 or 50 positions. This will help find greater optimization potential for rankings> 10.

UI and UX

UI = User interface and UX = User experience. This is not an analysis by numbers directly, but having a good user interface and good looks can lead to a good user experience. The good UI elements that drive a good user experience are clear. Calls to action, good text readability, and the website is mobile friendly, just to name a few examples. This is important as search engines can measure user signals. If a visitor after searching for a keyword or phrase is satisfied with a certain website due to good user interface and user experience, they will not return to the search engine. They will most likely take action on the website, such as buying a product. This generates revenue for the website owner more often than a website with a poor user interface and user experience. Websites with positive user signals will rank higher.

Content summary (on page)

Content analysis is a big and important part of a complete website analysis. This touches everything visible on your website.

Keyword Focus Audit looks at how well you’ve identified and targeted the keywords people are using to find your page.

However, the good content doesn’t stop here. It is also used to determine the quality of the content by measuring the appropriate word count of the text, applying the correct information to the META information (not visible) such as META descriptions, image ALT tags, internal links, etc. Finally, is this page ready to be properly linked to any social network like Facebook and Twitter?

Indexing overview

Technical analysis such as the indexing status of a website is important because if search engines cannot index the website correctly, they cannot understand the content and meaning of the website.

Indexing begins with choosing the correct pages to be indexed and the ones not to be indexed. The Google search robot takes very little time to index a website. Google Bot simply indexes a specific number of pages on a site. The analysis digs into your website to help determine which pages to index and which pages to exclude from the index.

Analysis of possible broken links is important to prevent people from accessing an error page. Getting to an error page by clicking on a broken link can cause user dissatisfaction and frustration. If the user returns to the search engine results page and performs another search, Google will judge this behavior as a bad user signal.

Linkage Analysis Summary (Off-Page)

The Internet is a “web”! It is a huge network of links that point from one web page to another. But linking is a double-edged sword. It is important that two linked resources have a contextual meaning to each other. In this case, it provides a higher value for the user and the search engine, as well as for the determination of the ranking.

An analysis will check all incoming links for their contextual value to the web page and their possible level of toxicity. This identifies the transfer of authority and trust to the given page. If the links are created to rank higher, they may be considered spam by search engines.

A complete and in-depth audit will provide all the information about your website in the form of a detailed report. This report will be your roadmap for the process of making the necessary corrections to your website for higher rankings.

In the game of search engine optimization, there are winners and losers. The difference between them is their classification. Planning your strategy is a factor; monitoring your search engine success is another. In 2018, the game has changed once again.

Some entrepreneurs choose to consult a digital marketing company for their SEO strategies. However, if you are preparing to see how well your site is doing in search engines, you can familiarize yourself with the best tools for SEO.

Of course, some tools are paid and others are free. However, these tools are the best and most up-to-date, so it is highly likely that they are worth investing in.

Searchmetrics

Searchmetrics provides analytics for SEO, backlinks, and social media. They have a set of data collected per website, giving you information and trends in backlinks, SEO visibility, and the like.

They also provide a weekly ranking for keywords, which is good for measuring which keywords your website should rank for. Searchmetrics provides information on general search trends.

Google Webmaster Tools

Google Webmaster Tools is a set of free tools that help you understand what’s going on on your website. It also explains the basics of Google search and helps you understand how Google views your site.

One of its features allows you to navigate an article the way Google perceives it. This allows you to improve your SEO game, especially if your campaign is performing poorly. The data you collect from this feature can help you fine-tune the web page for better results.

SEMrush

SEMrush is a free keyword research tool. The website offers many toolkits, including an SEO toolkit. One of its main features allows you to connect different web pages to see how they rank for which keywords, how that page ranks for a certain keyword, the monthly search volume for certain keywords, etc.

In addition, SEMrush also allows you to research the right keywords, compare your page performance with that of your competitors, analyze backlinks from other websites to yours, and take advantage of similar on-page SEO opportunities.

UpCity SEO Report Card

This tool allows you to analyze how your website ranks against your opponents. Like a real report card, the SEO Report Card gives you an evaluation of your rank, link building, on-site analysis (how well you merged your keywords throughout your site), website accessibility ( your site’s load time and ease of access for crawlers), trust metrics, and current indexing (the number of pages on your site that have been indexed).

This tool is free and all you have to provide is contact information such as your name, email address, phone number, and website.

Seobility

Seobility shows you how well or poorly your website’s SEO optimization is performing. They have various features like SEO verification (checking your website and giving you tips for better SEO), keyword verification (showing you how your page is optimized for your keywords), SEO comparison (comparing your page and another for the same keyword), and rank verification (checking your page rank for any keywords).

Seobility has automated website crawling that checks your website while following all backlinks, monitors your emails, and detects errors in the content and structure of your website.

Managing your SEO campaign is much easier with the help of some of the best SEO tools on the internet. Paying for some tools is better than blindly diving into optimization practices that don’t work and not understanding how your business can benefit. You can always consult a digital marketing company to help you with these, along with your campaign.

First of all, MLM Zing is not an MLM of any kind. Andrew Murray and Marie Torres created Zing to accelerate the learning curve for network marketers who dream of moving their businesses online. The course consists of 9 video modules that take you step-by-step on the path to online success. The training is designed to be completely interactive and to test your knowledge and skills before moving on to the next exercise. As a result, this training enables even the most computer illiterate person to get started online quickly and easily.

MLM Zing includes the following modules:

1.) How to set up your lead funnel This is a big one, and that’s why they put it up front. Without a properly designed sales funnel to guide your prospects, you will never be able to earn a hundred online. It completely takes the guesswork out of your business. Your potential clients live with you or not. There’s no question if they got all the information they needed because you threw it right under their nose. This module shows you exactly how to set up your lead funnel so that your prospects KNOW what it is all about and can make an informed decision to join you or not.

2.) How to choose profitable keywords Once your lead funnel is honed, this is the most profitable skill you can learn as an online marketer. Keywords are what make the marketing world go round. This module shows you how to find the “niche” keywords that no one else has found and how to create a flood of targeted visitors to your website.

3.) Search engine optimization In this module, you will learn how to strategically use your keywords to drive your website to the first pages of search engines. SEO is one of the best kept secrets of the online marketing gurus. Believe me, they will NOT be happy when they see all their secrets revealed here.

4.) Pay per click marketing This is another killer module that shows you how to own the paid side of search engines. By using PPC, you can ensure your sites’ exposure and turn your sales into science by strategically placing your ads on high-traffic websites. I personally paid double the price of this training for a course that covers these EXACT strategies and they are truly invaluable.

5.) Video marketing If you are on a budget and need results NOW, this is the fastest way to get your face in front of thousands of prospects completely free. This module explains the basics of video marketing, as well as some expert tips and tricks on how to be the center of attention and prepare for the limelight.

6.) Article Marketing They really give you “The Goods” in this module. This is an amazing FREE strategy that will send an explosion of leads your way if you choose your keywords wisely. This strategy is PERFECT for the online marketer who is a bit camera shy and is equally good for those who are not.

7.) Marketing press release This is a great way to get your name published on all search engines when someone is searching for you. These little gems convey nothing but love when someone lands on them and learns all the wonderful things you have done.

8.) Social media strategies This is the module that teaches you to stand out from any other BAD marketer by blatantly pitching your business on all social media sites. When you learn to connect with people on a personal level and truly give value to your friends and prospects, you will become rich beyond your wildest dreams. If you don’t take this seriously, you will fall flat on your face and your business will collapse.

9.) How to build quality backlinks Without this module, all would be lost. Backlinks are the secret to flying your content to the top of Google and leaving your entire competition in the dust. It is the secret that everyone is afraid to tell. When you combine this with the strategies listed above, you have a 99% advantage over your competition on the internet. From there, all that is needed is action.

Overall, MLM Zing is a GRAND SLAM for any MLM / Network Marketer who wants to start marketing their business online. It is a comprehensive crash course that covers the basic skills and mindset you need to be successful in the world of online marketing for just $ 297. The things that are missing from this course are IN-DEPTH training and personal mentoring that will set you apart from the hundreds of other marketers who go online every day.

If you are new to marketing automation, you may want to think about how you and your team will want to adopt those automated processes in the right way. Considering how the marketing automation industry is growing with higher adoption rates, it is important to ensure that automation is done efficiently. To begin, let’s consider some statistics:

For. About 49% of companies use some form of email automation. (Email Monday, 2018)

B. In the next two years, an additional 21% of marketers plan to use a marketing automation platform. (Salesforce, 2017)

vs. Spending on marketing automation tools is expected to reach $ 25.1 billion annually by 2023. (Martech Today, 2018)

D. 79% of high-performing companies have been using marketing automation for three or more years. (Venture Harbor, 2017)

me. 80% of marketers using automation software generate more leads. (LinkedIn, 2016)

Source: HubSpot Marketing Statistics

Clearly, many industries are embracing marketing automation technology software and tools; Here are some really important things to keep in mind when making your decisions:

1. Don’t automate bad processes and watch out for outsourced lists

Map your marketing processes that drive traffic and leads thoroughly. Lead flow through the funnel, including allocation and their sources, is key. So map those properties precisely. Make sure your team members running these processes agree on the changes that automation will bring to their daily work. Appointing a change manager (champion) who is a marketing process specialist will save you time and money. Identify and eliminate poor processes – Fix the process before you can automate it.

2. Be wary of outsourced listings and automate lead qualification to comply with regulations

Avoid buying email lists and sending them automated email campaigns. These will fail and be costly to solve. Especially now with GDPR this can cause a lot of problems for your business. Automation tools can save your life with their built-in measures to ensure that some of your processes are compliant with new laws. That said, the software is a single enabler and you must do the work to comply with the regulations. To further aid the process, focus on creating engaging content that motivates people to sign up for your content offerings (for example, e-books and animated GIFs), and build and grow your own subscription database that you can offer. better conversion of leads.

Email databases will expire as the years go by, so it is important to continue generating new leads faster than expiration; which is approximately 25% per year. To generate new leads, you must constantly create better content, design engaging calls-to-action and landing pages, write engaging blogs, and optimize your website for search engines. Automation is great for nurturing leads, but you need to generate those leads first for the next step to happen.

3. Don’t let the fancy features fool you

When implementing marketing automation for your needs, don’t be fooled by the fancy features. Each software will have a different learning curve, and perhaps using software with a simpler user interface could speed up processes. But, if it doesn’t solve the (specific) problems related to the marketing process, it may not be the software for you.

Jaaxy Keyword Search Tool

General ranking: 98/100

Price: First 30 searches $ 0, Pro Membership $ 19 per month, Enterprise Membership $ 49 per month

Owners: Kyle and Carson

INTRODUCTION

What’s all the talk about search engine optimization (SEO), keyword research, and keyword research? What is a keyword tool? What is a keyword tool for? What is the Google keyword tool for? What is the Jaaxy Keyword Tool? What is the Jaaxy Keyword Tool for? Who is Jaaxy anyway? This is a Jaaxy Keyword Tool review and it will focus on what the Jaaxy Keyword Tool is, what its benefits are, and how it can help anyone who is interested in keywords.

Keywords are those that are used to find websites, articles, topics, and everything else that is searched or searched online.

The most common resource is Google. The name has become synonymous with Internet search. It’s doubtful that that will change anytime soon.

A keyword search tool, which includes Jaaxy, picks up where Google left off.

If you are going to post something online, how valuable would it be to have a tool that helps you determine what keywords people are using to find something online, especially if that something is what you want to say to the world?

When looking for a keyword search tool, what are some of the things you would like the tool to do for you?

Would it help if there were other features and benefits? Would it be helpful to know how often certain keywords are searched and how many times the searches are tracked? Would it be helpful to know how many other websites use the same keywords?

Does the cost of such a tool matter?

If you could try it for free before making the decision to pay for it, how would that influence you?

PROS CONS

The good

• More than just a keyword search tool
• Websites competing for the same keyword (QSR)
• Search analysis included
• Ability to create custom keyword lists.
• Search history included
• Find niches
• Affiliate program search included
• Jaaxy affiliate program offered
• Website ranking included
• Brainstorming included
• Multiple price tiers (Free, Pro, Enterprise)
• Easy to use
• Training included

Cons

• Possible information overload if you try to absorb too much too soon
• There is no support tab visible once inside the website
• Funny name
• Easy to become dependent on him

For whom it is

Anyone who has an interest or anything to do with internet marketing, affiliate marketing, blogging, or anything written and published online, and who is interested in keywords.

TRAINING / TOOLS OVERVIEW

The training is delivered through a narrated video led by one of the co-founders who guides viewers through different processes step by step.

Videos can be watched over and over again

SUPPORT

If the need for help or support arises, although there is no visible tab once within the website, there is a blog. Questions and concerns can be posted there.

There is also a “Contact Us” tab on the login page / order page where an email can be sent. The response to the email is timely, usually the same day.

Wealthy Affiliate (WA) premium members and those who take advantage of the WA free trial membership can also receive support via WA live chat or private message, including the ability to send private messages to owners, which they also own Jaaxy.

On the other hand, there is very little need for support as everything is very well explained and available.

PRICE

There are 3 price points:

The first 30 free searches cost $ 0 when you sign up for a free account

Pro: $ 19 per month that allows unlimited searches and full benefits

Enterprise: $ 49 per month for power users who want more of everything and want it faster. There is nothing better anywhere!

FINAL OPINION / VERDICT

A keyword search in Jaaxy is easy to use and provides valuable and easy to understand information. For instance:

• How many times in the last month has the keyword been searched
• How many of those searches resulted in clicking on the # 1 site for the keyword?
• How many other websites contain the keyword (s)
• A simple color-coded (green, yellow, red) keyword SEO ranking system
• Domain name availability for any keyword

Beginners, which was when I started and learned about Jaaxy, quickly become intermediate users. Downstream users can become experts just as quickly. Power users who want more of everything as fast as they can get it have their own rating.

The ability to try the service for free and be able to familiarize yourself with it before paying is a great feature.

There are no contracts to sign. It is a month-to-month service that can be canceled at any time.

There is no obligation or credit card required to take advantage of the free trial. Just fill out the registration and start searching. If you realize its value, the upgrade is a breeze.

I have come to rely on Jaaxy before writing any article, review, or anything I plan to post online, including this review.

The beauty is that I don’t need to wear it all the time, although I could if I wanted to. I just need it to get started. I can use it as a reference if needed after that.

I highly recommend Jaaxy. I am currently using the pro version and am as satisfied as I can be.

When writing this review, I had to think a lot about the “cons” in the pros and cons section.

Sign up for your free account and start searching!

Legitimate

98/100

The idea of ​​free hosting attracts people for obvious reasons. It’s easy to say “Well … I don’t need anything too fancy.” Let’s take a look at some of the differences between free hosting and paid hosting. We’ll look at a few points to consider before committing to a hosting solution.

Domain name

When you sign up for free hosting, the hostname becomes part of your domain name. On paid hosting, you create a unique custom domain name that doesn’t include the host’s name.

Why is this important?

Your business may appear less credible when you use a domain name with a third party on it. Also, this type of domain name will result in a lower ranking in search engines.

Technical support

A free hosted account will most likely address your questions and technical issues by inviting you to send an email. They will respond in 24 to 48 hours. Compare this to a paid account, which typically has 24/7 technical support available when you need it. Free accounts tend to have longer downtime. This means that your site is not available. The paid hosting scenario generally comes with a guarantee of staying up to 99.9% of the time. If you are idle, you can quickly find out what is happening.

Why is this important?

If your site is down, you will lose customers and revenue. If you need help, it’s comforting to contact someone as soon as possible, rather than waiting in an email queue. It is critical that online marketing or business companies provide a stable and reliable experience to their customers.

Limited bandwidth and storage space

With free accounts, your bandwidth and storage space are limited. With paid accounts, you can customize these aspects of your site or blog. If your blog or business is growing, what happens when your free account runs out?

Why is this important?

You may not be able to move all of your content to a paid account. Starting with a paid account that can grow with you is a better option. Most paid accounts come with a backup element of security that free accounts do not offer.

Other considerations

Business requires planning. The same goes for your online presence. Will you have a large website with many pages? Do you want to monetize your blog to earn income? These are the main considerations when choosing a free or paid hosting site. Paid hosting allows for more plugins to help your site or blog work for you.

Maybe you’re starting to give blogging a try. Does your website have only a few pages? There are circumstances where a free site may be all you need. But … If you are hoping to grow and expand your business, free hosting may not be the ideal path.

If you’re gaming and want to stay small, free hosting can meet your needs. If you’re trying to make a splash and build a business reputation, or income, on the internet, pay for the hosting. You will have room to grow and fewer headaches right from the start.

It is very important to stay up-to-date in terms of technology. You should try to get the latest technology and devices as soon as they hit the market.

With so much information available online, you may experience information overload at times. However, if you want to receive news about technology, you should visit technology blogs regularly. They are the absolute choice when it comes to technological firsts. These blogs are credible sources of information and you can trust the information that is posted on them. There are many good tech blogs that offer informative and quality content to readers. The bloggers who write the blogs are experienced writers.

Most of the people surf the net, as it is a faster, cheaper and more convenient option to find information. As technology is constantly evolving, blogging and technology news have become a fad. Technology was one of those sectors that continued to thrive even during recession days. Therefore, the demand for these blogs continues to grow. As new daily innovations are evolving and new products are hitting the market, these blogs help meet the needs of tech geeks. It is estimated that hundreds of technology blogs are added online daily.

You will find a wide range of information about them. Some of the most common sections that you will find are breaking news, latest technology trends, product and technology reviews, etc. Even tech manufacturing companies rely heavily on these blogs to promote their products and brand. The ads are placed in various strategic places on the web pages of these blogs and provide good publicity. Some blogs also take advantage of integrating their blogs with the various popular social networking sites like Twitter and Facebook.

So if you are looking for new tech updates, these blogs are a one-stop destination for you. From the latest devices to the latest virus updates and the latest mobile phones, you will find everything on them. You can also check and compare the prices of various electronic devices on some of them.

A large part of the people visit them just to have information about the repairs and maintenance of their appliance. The DIY articles found on these blogs are of great use to readers. Since the information available there is free, people prefer it more than any other form.