The world of alpine skiing has undergone massive changes in the last 10 years. With the advent of wider, stiffer skis has come a whole new market that focuses not only on technological advances but also on snow type and placement. Enter the local ski manufacturers.

Local ski producers are having a huge impact on the ski industry and changing the way consumers see skis and the way they use them. Manufacturers now have unprecedented access to local conditions and terrain, as well as activities that local skiers seek. These small businesses can offer boutique products that are highly focused on the local market and give consumers a distinctive choice when it comes to equipment.

Local ski manufacturers are taking technology that was previously only available to large companies and applying it to small production runs that cater to the needs of the local rider. Is your home hill steep and receives an annual snowfall of hundreds of inches with low moisture density? There is a ski manufacturer for that. Are you a park rider looking for the perfect pop and swing for park and pipe? There is a manufacturer for that.

Take, for example, Seneca Skis out of Bozeman, MT. This young company has helped fuel a new market in this ski town by providing skis made specifically for the local ski resort, Bridger Bowl. Bridger Bowl is located in the northern Rocky Mountains, receives massive amounts of arid snow, contains expert terrain, and provides access to out-of-bounds side country. Now when considering new gear, skiers can find gear created with them and their hometown hill in mind from a local source. This hyper-localized product was considered unattainable even 5 years ago, but in today’s market with the technology available, these products are no longer a pipe dream.

The local ski manufacturer is the newest move in an industry that continues to evolve and change. But the increase in available technology has given an unparalleled competitive advantage to small boutique growers who represent not only the local terrain and conditions, but are also an integral part of the local economy. Local producers are rooted in their particular markets by participating in community ski education and efforts, sponsoring events, and creating a market for other regional producers. From bindings and poles to soft goods and boards, local manufacturers are creating a whole new movement in the ski industry that is fueling a revolution.