Some F1 students find it difficult to connect with that person and sometimes it is partly because they do not attend to some basic aspects that guide good communication. Here are some tips for contacting your teacher through email. Following these will help reduce communication errors.

Fill in the subject header

Be sure to fill in the subject header of the email. You are doing this for several reasons. First of all, an email without a subject header can go to the teacher’s spam folder. Also, an email without a subject header looks unimportant and sometimes suspicious. Without a header, that email can be skipped over, unread, and thrown in the trash.

If you are applying for a scholarship or other type of aid, that is the topic. If you’re going to be the teacher’s teaching assistant, then that’s the thing. If you’re going to be his research assistant, then that’s the thing. Keep the subject of the email short, clear and identifiable.

Use clear language and good grammar

Some students have started texting teachers the way they would text someone on their phone. Do not do this. Use an appropriate salutation such as “Dear Professor Smith.” Once you get to the main body of the email, be sure to use paragraphs and within those paragraphs complete sentences and words.

If your English isn’t very good, get help writing the letter and have someone proofread it before you send it. By the way, don’t believe the letter in the email. First use a writing program, read it and check the spelling, and then insert it into the email. You can also attach it to the email, but be sure to also include the text of your letter in the body of the email. The attachment may not open or may be completely lost.

explain who you are

Most teachers receive a lot of communication from a lot of students. To avoid confusion, you should explain who you are and your connection to the person you are writing to. Don’t go on forever. Say enough so that the person reading it understands your connection to them.

Ask questions clearly and succinctly

If you have questions, get to the point and ask them. It’s a good idea to use bullet points to differentiate each question. This makes your questions easier to read and will grab the reader’s attention.

Provide them with contact information

Provide the teacher with your contact information. If you use instant messenger or something like SKYPE, be sure to include your name or address online. Of course, they will have your email address, but giving them a few options if they need to contact you can be helpful and save time. In addition, you tell them that you want to communicate with them. That is generally taken as a good sign by a teacher.

Finally, if after two weeks the teacher doesn’t respond, you may want to write a polite email asking if they received your first email. Sometimes emails get lost, trashed, or simply forgotten.

When applying for an F1 visa, you must ensure that you follow all the steps correctly.

The improvements in technology in the last two decades have finally empowered men and women to obtain academic diplomas from respected universities on the Internet. These people have a variety of reasons why they like this process. Many people, perhaps due to their careers or other obligations, cannot find the time to come to campus for courses. Others, like members of the military, move from place to place and cannot commit to going to campus. This is where universities like Colorado Technical University (CTU) come in with their online degrees.

At CTU Online, undergraduates can join a vibrant educational community and pursue academic degrees ranging from an associate’s and bachelor’s program to a master’s program at their own convenience and without the need to limit academic quality.

Taking classes at CTU Online University will not only allow students to actively pursue their educational desires without affecting any type of homework they may have, these online students can also choose the type of learning that works best for them. They can choose their own unique pace and will also be able to socialize with other classmates and teachers online. This system can handle virtually all of the same student needs that a traditional school campus offers.

Students can get excited by interacting with other students online, and they can also discuss lessons together with their instructors online. “Going to class” only requires turning on your laptop and a wireless connection, and this can be done without leaving home or even when you’re stuck on a 14-hour flight on company business.

People interested in pursuing an online degree can select from a variety of different courses in various fields. CTU’s online offerings include business, law studies, computer engineering and systems, IT, and health sciences. Gaining experience in all of these fields not only gives students a sense of accomplishment, but even helps them with their work.

Employees in any industry who want to increase their chances of being promoted can do so by equipping themselves with advanced degrees from respected institutions. Earning an online degree from a respected and certified establishment like Colorado Technical University will certainly improve a person’s chances of advancement within his or her preferred careers. Some companies even offer online degrees to recruit workers as an important part of their Human Resources programs.

If you’re worried that balancing work and classes might make it harder for you to finish your studies, rest assured that completing an online degree will take about the same amount of time as it would take to earn a degree the normal way. Most college students participating in a bachelor’s or master’s program typically complete CTU’s online curriculum in 15 to 17 months. CTU makes sure that distance learning doesn’t mean it takes longer for enrolled students to earn a diploma.

CTU constantly improves the education and training of university students with innovative developments in its program. They will keep their classes current with what is really going on with the industry as well as real-world situations, and this allows them to keep up with the relevance of the credentials they offer their successful online graduates. This will give your curriculum a highly respected position not only within academic groups but also across various industries.

Nigeria is a country of about 140 million people: a rapidly growing country with an almost vibrant economy. The country over the years has been plagued by corruption. The social fabric has been in a deplorable condition, leading to unimaginative placements in world index standards.

Education is vital in human existence; it is a tool that helps the government, the private sector and informal units. For Nigeria as a country to move forward, we need qualitative and substantive education. Over the years, the educational system has been in disarray and our children’s future is in jeopardy. The efforts of our founding fathers to solidify Nigeria’s universities and polytechnics seem to have gone down the drain.

The latest ranking of World Universities, places the first University of Nigeria, the University of Ife, at a distant six thousand three hundred and thirty four (6,334) It seems that help has been found in foreign education. Countries like: USA, UK, Australia, Canada, Singapore, Finland, Japan, etc. They have a good educational system. Getting an education outside the country is expensive per se. The average tuition fees (Bsc) of some selected countries (excluding living expenses) for undergraduates are: US$8,000, UK £6,000, Singapore $4,000, Malta $20,000, Malaysia $1,000, Ireland €6,000, Norway free, Sweden free, Germany free, Denmark free, Finland free, etc. These fees when converted to Naira are: Malaysia N130,000, UK N1,400,000, US N1,040,000, Malta N2,600,000, etc.

Free education, at all levels, is available in some European countries: Norway, Sweden, Finland, Denmark and Germany. In Sweden, all levels of education are free. The Swedish system includes not only traditional universities, but also different types of teacher training, health care training, technical training; etc. The financing of education is the responsibility of: the central government, regional authorities and private interests. All higher education institutions are under the jurisdiction of the Ministry of Education, except University Sciences (Ministry of Agriculture). Higher education is divided into undergraduate study (combined towards a first degree) and postgraduate study and research. Sweden has 39 accredited higher education institutions offering structured degree programs. The English language is a mode of study in some universities. Foreign students can work and study. Sweden has a bustling economy with a very high per capita income. Nigerian students should take this opportunity to study in Sweden.

In Finland, all higher education institutions are subject to the authority of the Ministry of Education, Research and Church Affairs. Higher education in Norway is offered mainly in state institutions: universities, university colleges, state colleges and art colleges. The bachelor’s degree is completed after 3 years of study, the master’s degree is completed after 2 years’ duration, and the doctorate is after 3 years’ duration. Education is free at all levels in Finland. Foreign students can study in English as some universities and colleges offer their courses in English language. Students can work and study in Finland. There is no specific minimum wage, because there is no legislation in this regard.

In Malaysia, there are four types of institutions that offer higher education, namely: local public university, international universities, private universities and more than 500 public higher education institutions (PHEIS). The Systematic Education Group of Colleges operates eight private institutions of higher education (PHEIS). . The main objective of Systematic is to provide training to the graduates of the school for their future career in Accounting, Business, Computer Science, Marketing, Administration, Banking, Secretarial and Commerce and Industry. Systematic has produced world class students in professional courses such as LCCI, ACCA, CIMA, ICSA, CIMA, ABE and CIM. A good reason why international students should study in Malaysia is that holders of a student pass or permit can work while studying to supplement their livelihood. Students can work part time for a maximum of 20 hours per week. Students have options to work in: local companies, multinational companies and embassies. Landing jobs at multinational companies will depend on your previous qualifications and the salary range from $1,500 to $2,500 per month. Getting a job at a local company is easy for students: salary ranges from $800 to $1500. Accommodation costs from $65/month to $150. The country is very affordable to live in. Many Nigerians are already in Malaysia studying for different programs.

Singapore has an education system similar to that of the United Kingdom. At the Tertiary level, it has three Universities and another 7 institutions affiliated with both local and foreign Universities, and 4 polytechnics. The full-time enrollment of the Universities is around 40,000, of which 20,000 are women. Tuition fees for international students are generally 10% higher than for Singapore students. Tuition depends on the discipline you offer, specialized disciplines like medicine and dentistry cost more than science, humanities and law. Medicine costs between $8,500 and $10,000 per session: humanities, law, social sciences, etc. it costs between $2,500 and $6,000 for a bachelor’s degree. The cost of tuition for the 4-year Polytechnic ranges from $1,350 to $2,500. The Singapore government heavily subsidizes your higher education through tuition scholarship. The Tuition Fee Loan Plan helps pay 75% to 80% of tuition fees, making higher education accessible to almost everyone. If you can’t repay your loan after graduation, you’ll have to work another year or two to pay off the balance. Singapore’s economy is so bustling. It ranks 20th in the table of the richest countries with a per capita income of $24,500/year Living in Singapore is cheap compared to the income earned; and it seems that higher education in Singapore is affordable for all capable students.

Scholarships help students who want to study abroad get up to speed with less financial burden. Examples include: British Council Scholarship Programs, Commonwealth Scholarships and Fellowships Scheme, Commonwealth Science Council, UNESCO, Ford Foundation, African Education Trust, Rotary Foundation Ambassadors Scholarship, etc. British Chevening Scholarships: These are funded by the Foreign and Commonwealth Office (the British Foreign Office). They award scholarships each year in more than 150 countries around the world. This scholarship scheme provides fully funded Masters programs for talented and young Nigerian graduates. Chevening has since inception produced more than 800 Nigerian scholars. This figure places the country in first place in sub-Saharan Africa. British Council Scholarship Programs: Citizens from around 70 countries are eligible to undertake full study at postgraduate level through the British Council Scholarship programme, which is administered through its offices abroad. The scheme is advertised through the British Council in the countries in which it operates. Details are available from British Council offices. Ford Foundation: The International Fellowship Program (IFP) provides support for up to three years of formal postgraduate study. Fellows must be citizens of Nigeria, Senegal, Ghana, Chile, Peru, Russia, and Vietnam.

Overseas certificates are rated very highly in the country. Most people when they return to the country with their certificates always get higher positions. A friend of mine who works in a bank went to the UK to get his MBA from him. When he came back, his bank promoted him and not until two weeks later did he get another job (paying double his salary at his old office).

The dream of studying abroad can be achieved through proper planning. With free schools in Germany, Sweden, Finland, Denmark, and Norway, you can study for your PhD, MSC, MBA, Diploma, BSc, LLB, etc. without paying tuition. Your first step in studying abroad is getting the right information: browse university sites, country sites, scholarship sites, etc. Get college or university prospectuses, review courses and syllabus. Get plenty of admissions before choosing.

Some performance test scores are less meaningful than others to parent educators and classroom teachers. The normal curve equivalent, commonly known as the NCE score, falls into this category.

If a score is meaningless, it is often useless and is also considered irrelevant. However, because NCEs are part of most performance test reports, here are two things to know about this score.

First, NCEs are similar to percentile ranks in that they rank your student’s score from 1 (low) to 99 (high). If you look at the sample report on our website, you will see that the NCE scores follow the NP scores when looking at the report from left to right. The NCE score for the Total score in our sample report it is 50. Reaching an NCE of 50 is the only time the percentile score and this score are the same. When percentile rank scores are greater than 50, NCE scores will always be lower. The NCE score for Idiom in the sample report illustrates this. When the percentile ranks are less than 50, the NCE scores will be higher. The NCE scores for Reading Y Math in the sample report illustrates this.

Second, NCE scores allow for “meaningful” comparisons (mainly significant for statisticians) between different performance test batteries and between different tests within the same battery. How this works is complicated, and I won’t go into it here.

In the column to the right of the NCE scores are the stanin scores. The name of this score comes from the fact that it rates student performance on a standard scale from 1 (low) to 9 (high). A Stanine score of 5 falls in the middle of this scale and in our sample report corresponds to a percentile rank of 50, indicating that a student’s performance falls in the average range. Similarly, a Stanine score of 4 is associated with a slightly below-average percentile rank, as we see for Reading subtest A Stanine score of 6 is linked to a slightly above-average percentile rank, as we see for Idiom subtest

The value of stanine comes from the fact that because it is expressed as a single-digit number, it is easy to draw quick conclusions about a student’s performance. Stanine of 1 or 2 suggests that a student had problems with the content of the test. Stanine of 8 or 9 suggests a high degree of mastery of the concepts covered. However, keep in mind that statin levels are less precise than percentile ranks.

Thank you for reading,

Curt Bucrot, M.R.E.

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You have many tasks that you need to finish, but you just don’t have time to do it all by yourself. When it comes to running your business, you’re probably working hard to get ahead of your competitors, increase your sales, market your brand, stay on top of your taxes, make your internal processes more efficient – the “to do” list ‘ is endless… If you’re thinking that all the weight is on your shoulders, think again.

Using a virtual assistant can cut hours out of your work week. If you’re still a little hesitant to delegate parts of your business to someone you’ve never met, you’re not alone. The idea of ​​hiring a virtual assistant may seem strange at first, but you’ll soon realize that it’s all about selecting the right tasks for them to handle.

There are many misconceptions in the market around the concept of virtual assistants and their role in helping organizations. The reason these misconceptions exist is that companies often hire virtual assistants, spend zero minutes training them, and then end up disappointed and confused when things don’t go as expected. The problem is not necessarily in the quality of the virtual assistant’s work, but in the choice of tasks assigned to her.

online research

Enlist the help of a VA to conduct any time-consuming Internet research and receive the best information on any topic, product or competitor in the time frame that suits you best.

social media marketing

A virtual assistant can post to your social media channels on your behalf and market your SEO content, increasing the visibility of your brand, products, and services. VA social media expert can help you create a social media strategy, integrating it with the rest of your marketing strategy.

Data presentation

Do you have an important meeting with a new client and want to make a great impression? A virtual assistant can make an impressive PowerPoint presentation to your specifications so you can make the most of your productive time.

ghostwriting blog

Content marketing is the name of the game today. Your blog will get an incredible amount of traffic, if done correctly. A VA can help you write quality new content for your blog. Your virtual assistant can also post to Medium or Pulse for you. This is essential to increase the reach of your content and drive direct traffic to your website.

Schedule management

Every entrepreneur needs a secretary. A secretary answers calls and keeps an eye on her schedule. If there are places he needs to go and people he needs to call, it’s best if someone reminds him to do so. Sure, you can download some software that does it for you, but procrastination can still keep you stuck. You will complete your tasks much faster if you let your Virtual Assistant manage your schedule.

Customer and Partner Management

It’s always a good idea to send a gift card to your customers on holidays and anniversaries. These are fairly easy tasks but very time consuming and require creative effort. You could even have your VA congratulate a partner or client on a new job or deal, especially if your client or partner uses social media.

Website maintenance and e-commerce

Websites require constant maintenance and updating. Many virtual assistants are familiar with WordPress but also with other website builders like 1&1. A VA can give you a real hand when it comes to running your eCommerce site. Writing compelling product descriptions, editing product listings or images, updating prices and inventory online, or processing orders are all tasks an expert VA can do for you.

internal training

Training your employees on how to use a new software or service can take up a good chunk of their productive time. Why not leave this job to a virtual assistant? You could even train your staff remotely, using Skype for example, saving costs.

Spreadsheet Management

As a business owner, you probably have to deal with a myriad of reports that need to be completed on a regular basis, from staff timesheets to expense or client lists. The natural idea is to let your VA do all of this. A virtual assistant can import, export, and sort any type of data, while also handling spreadsheet design and general maintenance.

customer service support

A Virtual Assistant can respond to your queries within a stipulated time frame. A business inquiry can be anything from a dissatisfied customer to a potential customer. A VA can help you stay on top of your customer service tasks, creating new business opportunities, resolving and escalating cases, responding to complaints appropriately.

Whatever tasks you decide to outsource to a virtual assistant, the most important thing is to build trust and make them really understand your business; this will take some time at the beginning of the relationship, but it will be worth it in the future.

The current model responsible for governing family law courts is extremely outdated and archaic. It abides by a 1950s chauvinistic view of marriage and parenthood. Men are expected to be robotic and emotional, while women are expected to take care of the home and children. The women now work. The economy is in shambles, while even those without the burden of child support or alimony are forced to work two jobs to stay afloat. Below, I have proposed 10 ways to dramatically improve fairness in family law courts that are more reflective of our modern culture and current realities in our economy.

1. Eliminate the assumptions: When a man and a woman walk into a courtroom, the assumption is that the women are already the custodial parents who deserve child support. The courts must assume that both parents share their rights equally. There should be a presumption of 50/50 joint custody with no mandate for child support payments.

2. Repeal Title IV-D of the Social Security Act: This law establishes that the Federal Government will deliver $2 to the State government for every $1 it collects in Child Support payments. This creates an automatic incentive for the courts to set high child support measures. The additional money given to states does not benefit children either, but goes into “kickback” funds. There is no basis for the state to receive profit in these cases. Creates a conflict of interest.

3. Limit the power of the Child Support Enforcement Agency: CSEA administrators should NOT act as judges. They should NOT issue or calculate child support orders. They have no authority to listen to special circumstances, forgive debts, or deviate from normal guidelines. It’s costing taxpayers more than $3 billion a year to staff and maintain these agencies that probably shouldn’t exist in the first place or at least be drastically reduced.

4. Provide equal representation: Under the constitution, in criminal law, defendants have a right to representation even if they cannot afford an attorney. In child support cases, the state is a for-profit party with vested interests. Petitioners are supported by the Child Support Enforcement Agency with incentives that are paid to the state through Title IV, Section D award payments. While child support cases are technically considered “civil cases,” the repercussions and the complexity of family law are very serious; not to mention that a child is involved. If the courts truly believe in the best interests of the child, they will seek to adequately represent and protect both parents. Parents who feel protected and considerate are much more likely to accept their duties if they don’t feel so scared and alienated from the process. That’s why I think both parents should have court-appointed attorneys to give everyone the best deal. Happy parents = happy children.

5. Develop Noncustodial Parenting: Based on my research, parents who earn less than the national average ($42K) per year, are considered to be at “high risk” of falling behind. Parents or (NCP) earning less than $42,000 per year should have the option to complete work programs in lieu of sanctions. If the courts can offer programs that will help the paying parent reach that $42K per year benchmark, they will become “low risk” of defaulting.

6. Eliminate Crippling Penalties: Courts can garnish your wages, garnish your bank accounts, liquidate your property, do whatever they want to recover owed child support payments. However, do not suspend a person’s driver’s license or put them in jail. By doing either, you severely limit that person’s ability to earn an income. They get trapped in a cycle of jail, debt accumulation and a destroyed resume. No one wants to hire someone who has a record. And if you live in a city that has poor public transportation, getting to and from work can become extremely onerous, limiting job opportunities. Debtors’ prisons were banned for a reason. Turning someone’s child into a source of someone’s imprisonment is a crime in itself. The government leaves alone a married man who does not support his child; however, a single man is subject to discrimination. Find out why the parent cannot comply with the order and, in the “best interest of the child,” make it easier for the parent to comply with the order!

7. Let Both Parents Opt Out: Women can legally murder their children through abortion, and thanks to “Safe Haven Laws,” they can also leave their children at fire stations or police departments without asking questions. A woman who makes the decision that she is not emotionally or financially ready to be a mother has the option of choosing parenthood. Men are told to suck it up or face jail. The parameters found in states that allow abortion should also apply to men. To a certain extent, determined by law, a man should be able to dissolve his desire to be a father just like a woman. Many will argue that it will create more welfare dependent mothers, however there are many things we need to consider. The federal government can spend $1 trillion on unconstitutional wars in Iraq and Afghanistan, but complain about welfare spending that takes up less than 5% of the federal budget? Also, who says the government has to distribute food stamps in the first place? If the federal government can afford to give states $2 for every $1 they collect in child support, then they can afford to feed and house poor people. The Federal Reserve printed billions to bail out corporations, why not bail out people?

8. Maximum Amounts and Expenses – It is outrageous that a custodial parent can claim $10,000 per month just for getting pregnant FROM a rich person, maybe even getting YOUR house too! With the magic of “no-fault divorces,” someone can literally get pregnant by a rich man, divorce him for no reason, and keep half of his estate for the next 18 years. The limits should be developed based on the cost of living in the state, so that divorces are not incentives for those looking for a quick lottery ticket. In addition, the paying parent needs to have tools available to hold the custodial parent accountable for how their money is spent. Custodial parents should be given prepaid cards that are traceable. Housing, food, child care, school supplies, medical expenses, clothing,… these things would be acceptable charges. However, if the custodial parent used the card to purchase alcohol, vacations, televisions and other non-essential items, those charges would be disputed. This card system could create an argument that the custodial parent needs more and/or less money. Another option might be to use the money left over at the end of each month and have it automatically go into a trust fund for the child and/or be applied to arrears.

9. Create a child visitation enforcement agency: Parental alienation is a HUGE epidemic. Parents have to spend thousands of dollars in legal fees to get basic access to their children without help from the state. If there is going to be a child support enforcement agency, there should be an agency or hotline for non-custodial parents to call if they are actively denied access. In many cases, parents go years without being able to see their children due to expensive legal fees, bogus restraining orders, and cooperative mothers.

10. Mediation First – Court Second: Before a mother and father see a judge, both parties must first attend mediation. Have a worker use the child support model as a starting point, then allow each parent to discuss and negotiate with each other and come up with an acceptable plan. If the parents cannot communicate properly or if the order is deemed insufficient, then the judge can step in and make their own calculated orders. My point is, give parents one last chance to figure things out without government intrusion!

These are just a few ideas I have. This idea that we should punish and send people to jail only works on those rare people who CAN pay child support but choose to hide their assets or use deceit. However, most of these laws, while well-intentioned, end up turning the middle class and the poor into criminalized debt slaves.

What is the benefit someone is buying when they buy a wristwatch? The first thing that came to mind was something like “the ability to know what time it is”? If so, you have fallen into the Feature/Benefit trap that we often fall into when developing our promotional materials and sales presentations.

A feature is an attribute or characteristic of your product or service. And a benefit is the value of the feature or attribute to your prospect. So, in the example above, a feature is “keeps accurate time” and a benefit could be “keeps you from being late for important meetings or events.” Too often we promote features when our customers are buying benefits.

Benefits appeal to the wants and values ​​of our prospects, and at the highest level, benefits generally fall into three categories:

1. Money: The product or service helps the buyer to earn or save money.

2. Time: The product or service helps the buyer save time or free up time to do other things.

3. Ego: The product or service somehow makes the buyer feel good.

Ultimately, your product or service must appeal to your buyer in one of these three areas. In addition, when developing benefits you should keep in mind the following five considerations:
1. The importance of benefits differs depending on the target audience you want to communicate with. There are often a variety of influencers and decision makers involved in a purchase decision. You should tailor your promotional materials and presentation to each one.

2. It is important to consider the needs and wants of your target audience when selecting benefits to promote. The needs and wants of a Timex buyer are very different from those of a Rolex buyer. Therefore, the features and benefits emphasized in the promotional materials are going to be different.

3. Choose benefits that differentiate your product or service from the competition, or at least those that your target market perceives as differentiating.

4. Benefits must be backed by features. Promoting benefits without features leads to a lack of credibility. A benefit statement such as “Our computer system will improve productivity by up to 45%, saving you $75,000 a year and paying for itself in eight months” should be accompanied by the features that deliver those benefits or your target market. you won’t believe the benefit, you won’t have credibility.

5. While your benefits message should appeal to higher-level values ​​of money, time, and ego, it should also communicate those downstream benefits that lead to increased income, time savings, and “feel good.” If you’ve ever been to a networking event, I’m sure you’ve had the experience of hearing five people say “We help companies improve their revenue.” And the people who claim to provide this benefit can be as diverse as a CPA and an advertising account executive. Without some information about the intermediate benefits they provide, such as “improved communication with your target market,” the higher level benefit of “improved profits” is worthless.

Sometimes it’s hard to differentiate features and benefits in your mind as you develop your promotional materials or sales presentations. One way to make sure you’re promoting benefits and not features is to state a feature followed by “what it means” and/or “what for”. For example, “All of our CPAs take 40 hours a year of continuing education on tax law changes. This means we can make sure you take all the deductions you’re entitled to so you save money on your tax bill.” at the end of the year”. year.”

One of the difficulties in crafting our own feature and benefit statements is that the benefits of a particular feature are so clear to us that we assume they are also apparent to our target market. And that is a dangerous assumption. You can use the “So what?” test to make sure you are communicating the benefits to your target market.

Put yourself in the shoes of your potential customers and read the benefit statement. If you, as a potential customer, can answer “So what? So what does this mean to me?” then you are still communicating functions. Once you’ve communicated a benefit, your prospect will no longer be able to respond with “So what?”

Here’s a five-step process you can implement to develop features and benefits for your product or service and ensure you’re communicating benefits that matter to your target market.

Step 1: Describe your product or service in 25 words or less.

Step 2 – Specifically identify a group of customers you want to target with your message.

Step 3: List the problems your product or service solves for the above customer group and/or the needs and wants your product or service satisfies for the group.

Step 4: With the above information in mind, list three to five features of your product or service that solve the problems or meet the needs described in Step 3. Remember to use “what” and “so” to jump between features. to performance and from intermediate level values ​​to superior values.

Step 5: Test each feature and benefit statement using the “So what?” Test.

Taking the time and investing the energy to clearly communicate the benefits to your target market will lead to a message that resonates with your prospects, leading to increased sales of your product or service.

So you had a great brainstorm of what is going to be (or already is) a new product. You know that others like you will be so relieved once they see how you have solved that annoying problem. You developed the prototype. You found a manufacturer. He borrowed money to build a website (and it wasn’t easy to get) He got his dba and opened a merchant account. You even have a lawyer. Better yet, you are the first to market, no one has done this before. woof woof

You are proud of yourself and feel that you have a new future ahead of you. Health!

Suddenly, your email inbox is flooded with salespeople selling you super expensive infomercials for “just $60,000.” The call from the holdover publisher offering her space in a national magazine for just $15,000 was tempting. Have you started to wonder where the hell am I going to get this kind of money? Do you know how profitable one option would be over the other?

Can you tell what type of marketing would be the best use of your money? Panic sets in when you realize you didn’t really think about marketing; perhaps you? You may have been dreaming about how different your product is and how it will make you an industry hero, but now the reality of reaching your customer can be overwhelming. I’ve always said that developing any product or service without knowing who wants it and where it can be found is a terrible waste of money.

Without a doubt, the most important question that any entrepreneur can ask is the following: How do I get my client to buy my product? And speaking of my clients, where the heck can I find them? After 20 years in the public relations business launching new products, I’ve seen this path of thought many times. I’ve met so many enthusiastic entrepreneurs, all of whom have really great ideas that solve real problems.

The truly rare entrepreneur, the one with the greatest potential for success, is not the one with the coolest mousetrap, but the one who has figured out how to get their product to the people who need it.
Are you a rare bird—or are you not so sure?

Do not panic.

You’re not alone.

Many entrepreneurs get to the point of having a product ready for sale and then fall into a debilitating case of overwhelm. He may be saying to himself, “I know my industry. I know why it’s important. My product is great! But I don’t know anything about marketing.”

This is so common.

The author of “The E Myth”, Michael Gerber, predicts that 85% of American businesses are developed by “artisans”; mechanics starting auto repair businesses or chefs starting restaurants. He says that these artisans spend 100% of their time doing the part of the business they know, but ignore the division of their time into business development and building operating systems.

So, are you spending 100% of your time making your product really cool, your packaging great, or your retail space irresistibly beautiful? When you start thinking about getting the word out to the people who will actually buy your product or visit your store, do you draw a blank? Is panic taking hold of your stomach at the very words you just read? Are you flushed thinking about how much money you just spent and realized that you spend 100% of your time on your product alone?

Does your mind spin thinking about how long you’ve committed to this dream?

Well, now that I have you in a hesitant. Take it easy. Take a break. Just get to the bottom of this and I promise you will walk away with a renewed sense of joy. The overwhelming will be subsidized; I promise. The good news is that the answers to the above questions are quite simple and will not require a much larger investment of time or money, but simply perform this simple exercise:

The following is a 5-step exercise that will erase any overwhelm you may be feeling, putting you in the driver’s seat with a specific roadmap to the Emerald City of success. This exercise will set the course for your future. Truly, without going through this exercise, there is no way you will be successful, it is that important.

First of all, take a pen and a piece of paper. Do it now. Read each of these questions below first. Then go back to the first one, read it again, and start writing down the answers as they come to you. Don’t edit your thoughts. Let the ideas go into his skull, flow through his shoulder, flow down his arm and straight onto the sheet of paper, without judgment or change.

This is important.

Let the ideas come out on paper first, then you can look at them later, change your mind if you want, but the key is to get them out of your brain first and edit them later; are here:

1.Who is my client?

2. Why is my product so perfect for them?

3. Where does my client meet?

4. What publications, TV shows, radio shows do they read/watch/listen to? Where on the Internet does my client congregate?

5. What commonalities do my clients share with each other?

So, now let’s see what to do with the answers.

Knowing a profile about your customer, even if you’re making educated guesses, is CRITICAL to giving them what they want and need. Most likely, you developed this product because you needed it. Come on, make some guesses about them:

How old are they?

What business are they in?

What are your interests?

What kind of communities do they live in?

What do they do for fun?

Who are your friends?

What professional associations are they members of?

It must be clearly stated why your product is perfect for your customer; especially before you spend another dime. People buy products because they solve a problem for them. Whether it’s a bra that eliminates visible bra lines on a slender past 18 girl, or a clip-on cup holder for cars like my Porsche that were somehow built without that fabulous little service, you need to know. And what you need to know now.

Think of this in terms of solving your client’s pain and make a list:

What is killing them right now?

What makes them tremble?

What makes them angry?

What frustrates them?

What do they complain about with their friends?

How can they save time and money?

What would make them smile with happiness if they only knew about it?

Those attributes become your “Unique Selling Proposition” and the foundation of all your marketing to your customers. Your job as an entrepreneur is to provide a solution to someone else’s problem. Try to get your list down to less than 5 words that you can use on packaging, press releases, and as an “elevator pitch” when someone asks about your product. So now that you know who your customer is, where do they hang out? What do they read/see/hear? What associations could they be connected to?

Where do they spend their time and money?

What do they read?

You can get creative here, and you don’t need to know a particular industry to answer this question. Make some educated guesses. For example, I’d say fashion designers probably read Vogue and WWD religiously. They probably subscribe to Daily Candy online and are alumni of the Fashion Institute of Design and Merchandising. They probably buy a lot and can be found in malls on weekends and at night to see what else is out there. They are passionate about fashion and most likely you can find them in any situation that has to do with it.

If you’re having trouble figuring out where they are, make a list of where they aren’t.

Using our fashion designer example, I would say that fashion designers are probably not skiing in the winter and riding bikes in the summer. They probably spend many hours at the mall and make it a hobby, rather than a chore. They probably aren’t at football games or gardening on the weekends. Chances are they don’t eat at McDonald’s and they don’t watch The History Channel.

Makes sense?

So why is it important? Because these are the associations where you can make presentations, the magazines where you ask for reports on your product, and the organizations whose websites you sponsor. For example, the Fashion Institute of Design & Merchandising probably has speakers coming to speak to their students. They probably have a magazine aimed at their students. They might even have an internal program. Clever; instant access.

Now the last question really helps dig deeper into who your customer really is. The value of knowing the commonalities your customers share will help you determine where they spend their time and money, and in what order. Knowing the commonalities that your customers share will shape your marketing program. You’ll find out who your real targets are and if you have other customers who are potential buyers, but aren’t worth spending your increased dollars and time on.

Going back to the example of the fashion designer, ask yourself the things you guessed about her, what are the most common things they share? From the examples we discussed, I’d say the most common thing they would share is a subscription to Vogue. Second, I would say that they are likely to have graduated from a fashion school like the Fashion Institute of Merchandising or the Fashion Institute of Technology.

So now that you have all these questions answered, make a list of those customers and divide them into groups of those most likely to buy your product.

Sort them into a priority of three categories.

1. The first are the most likely customers;
2. seconds are somewhat likely;
3. and the third is a hundred possibilities.

Then match the commonalities with your target customers.

Now make a list of professional associations where your clients might be members. Get their websites. Call them and see if they have internal newsletters. Ask if they sell their mailing lists. Find out if they have any special events where you can come talk to their members. List the magazines your customers subscribe to and read. Go buy them. Flip through magazines and find sections where they might report on your product. Write down the names of the journalists who wrote those articles.

Make a list of your customers’ “loaves.”

Next to the “pains,” list the attributes of your product that ease your customer’s pain.

Now here’s how this all comes together:

Write a sentence about your product that includes the customer’s pain and how your product solves it. Play with it. Write it over and over again. Use different words to say the same thing. Eliminate all superfluous words. Above all, make it rich and very simple.

Federal Express’s USP was: “When it definitely has to arrive overnight.”

Domino’s Pizza said “hot pizza delivered to your door in 30 minutes or less.”

This becomes your “Unique Selling Proposition” and the phrase you start with when you call the professional associations and media outlets you listed above.

There are THOUSANDS of other marketing things you can do to get your product to your customers, but if you start here, I promise you’ll never be overwhelmed again. When you know who your customer is, you will never be in doubt about how to attract them. Now you know what your customers love, hate and where they hang out; they will never elude you again.

As time goes by, you’ll refine your customer attributes, where-to-find lists, and continue to diversify your marketing programs, but for now, pat yourself on the back and put one foot in front of the other. You have lists, a roadmap, just start at the beginning and travel down the road. Success lies in educated effort, not necessarily innate talent. One of my favorite Winston Churchill quotes says, “Education won’t do it. Privilege won’t. Experience may not do it. Tenacity will.”

So how do you feel now?

Has the stomach pain subsided?

Are you excited for Monday?

Good.

Go get them Tiger!

Choosing a career to pursue is not an easy thing and usually depends on various factors like talent, passion and dreams of an individual. Another very important thing to consider is the competitiveness of a given degree choice. One of the areas in which students crowd the most when choosing careers is the legal profession. In order to obtain law degrees, there are some requirements that you must first fulfill. Read on to find out how you need to become a lawyer.

General admission requirements

In order for a person to be considered an eligible applicant for law school, there are certain requirements and deadlines that the person must meet. You can plan well ahead to meet these deadlines by viewing the checklist provided by the Law School Admissions Board. Some of the requirements include standardized tests like LSAT or Law School Admission Test. You should take this test a year or two before you enter, as this gives you time to take the tests again. Another requirement is college education. The ABA does not recommend any particular group of courses or majors. However, while doing your studies, you should make an effort to improve your writing and research skills.

GPA is another thing that most law schools look at carefully during the application process. In addition to an applicant’s numerical average, application committees also take into account the rigor of courses taken at the undergraduate level, as well as trends in academic performance over the course of study. As a law school student, you may need to offer clarification and comment when applying for a law degree, especially about irregular trends in undergraduate grades.

Personal statement

The personal statement is what the admissions committee uses to find out who the applicant is. Applicants must not only state why they want to be a lawyer, but must also list the significant life achievements they have undertaken. Most importantly, law school candidates should mention through the personal statement what sets them apart from the rest.

The curriculum of the law school is divided into first year and second and third years. During their first year, students will generally take all core courses including constitutional law, civil procedure, criminal law, contracts, legal writing torts, and property law. In the second and third years, students mainly take electives and other core courses. Students begin specializing in their preferred law degrees at this stage. Additionally, by participating in moot courts and working in law firms, students gain hands-on experience.

Raleigh, NC-Rosen Divorce, the largest divorce firm in the state and a multi-disciplinary practice on the rise, recently began collaborating with mental health professionals who assist clients in divorce-related situations.

Earlier this week, at the Raleigh and Charlotte locations, Rosen Divorce held Clinicians in Court, a half-day seminar attended by more than 50 mental health professionals from across the state. Guest speakers included Jonathan Gould, a practicing clinical and forensic psychologist who has written extensively in the area of ​​child custody evaluations.

“We now also have a section of our website specifically dedicated to mental health professionals,” said Lee Rosen, attorney and president of Rosen Divorce. “We feel that partnering with these professionals will better strengthen the role that both attorneys and therapists play in family law.” In conjunction with its outside collaboration, Rosen Divorce recently hired a mental health professional to work alongside staff attorneys to help clients through the divorce process.

Rosen Divorce’s online section for mental health professionals features frequently asked questions on matters such as receiving a subpoena and testifying at trial; case examples involving mental health professionals; and relevant statutes concerning mental health professionals in the court system. “This is just the beginning of our comprehensive online section to mention healthcare professionals,” said Lisa Angel, attorney at Rosen Divorce. “Mental health professionals need a resource to turn to when faced with court-related situations, and we want to provide them with the guidance and information they need.”

With offices in Raleigh and Charlotte, Rosen Divorce is the largest divorce firm in North Carolina. Founded in 1990, the firm is dedicated to providing individual growth and support to couples seeking divorce, helping them move forward with their lives. Our staff of specially trained attorneys, accountants, and divorce coaches expertly tackle the complex issues of ending a marriage. Our innovative approach recognizes that divorce is much more than a legal matter. Specialties include child custody, alimony, property distribution, separation agreements, and domestic violence relief.

To visit Rosen Divorce’s online section for mental health professionals, visit: http://www.rosendivorce.com/mhp

Contact: Alison Kramer

Director of Public Relations

Office: 919-256-1542

Cell: 919-523-7104

Email: [email protected]

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DIVORCE OF ROSEN

4101 Lake Boone Trail Suite 500

Raleigh, North Carolina 27607

http://www.rosendivorce.com

“Divorce is different here”