Did you know that your book title is responsible for up to 90% of your book’s initial pulling power? If that sounds incredible, did you know that your book title can grab your potential reader by the throat and draw them into reading? Everything is within the power of the first impression.

Here are five QUICK book title techniques to help you title your book right.

1. Quantify your headline. Put a number in the title of your book. Researchers say that twelve or fewer numbers are best for titles. Most of the time, using a number serves as an automatic curiosity trigger. When the author wrote Five Quick Techniques for Book Titles, most people (who are interested in creating a better title) immediately want to read which five techniques will create a better title.

2. Upgrade your title from mysterious to understandable. I must admit that mysterious and creative titles will capture the attention of your readers. But do they finish the job? I mean, do they grab attention, draw your potential reader in for the read, and then deliver or disappoint? What you need to do is create a creative but understandable title that begins and ends. For example, my creative and mysterious title “3 little pigs went to the market but one went faster” aroused the curiosity of my readers. But the revised version achieved my goal much better as “3 little books went to market but one went faster”.

3. Spark interest with your headline. Make a big promise and deliver within your book. When using a big promise, consider carefully and use it sparingly; then make your big promise and deliver. Or ask a question that makes your readers want to open your book and read to find out how you answered. For example, one author proposed using the question “Do all dads have to marry a stepmother?” He said it was a question his son asked him. He believes it’s a question that epitomizes the pain and confusion children of divorced parents feel, and more importantly, need help to get through it.

4. Create a catchy title. Both marketers and advertisers exercise this technique to the fullest. Why do you think jingles and catchphrases stay on our minds for months and years after a commercial has aired? If they do it well enough, you effectively brand your product or service. In the same way, create a catchy title that will resonate in the minds of your readers. Use alliteration, rhymes, and catchy phrases. Alliteration is using words in succession that start with the same letter. Alliteration also occurs when titles include repeated consonants. Did you notice the alliteration ‘headline techniques’ in the title of this article?

5. Consider your reader. Consider your audience’s greatest need or challenge. In your title indicate that the solution is within the pages of your book. Or bid on your book title to reveal industry secrets. You will get additional interest for your book. All because everyone wants to discover the well-kept secrets of their field. The word ‘secrets’ itself implies that you are getting something you are not supposed to have access to.

Don’t delay any longer. Now is the time to create the best title for her book. If you don’t create a compelling title for your book, your message may never receive the sales and attention it deserves. So, use the five QUICK techniques above: quantify your headline, level up to understandable, spark interest with a question or a big promise, create a catchy phrase, and keep your reader in mind. You have the techniques; Now go create your best title and prosper!